Choice Beauty – Services

Lash Extensions:

Classic Lash Extensions:  Full Set: $175 – 2 hours, Fill: $75 – 1 hour

Classic lashes are applied 1:1 to natural lashes. Perfect for someone who is looking for a more natural look.

Hybrid Lash Extensions: Full Set: $200 – 2 hours, Fill: $85 – 1.5 hours

Hybrid lashes are a mix of individual classics and volume fans. Great for someone who likes a little more texture and wants a little less drama than volume lashes.   

Volume Lash Extensions: Full Set: $225 – 2 hours, Fill: $95, 1.5 hours

Volume lashes consist of hand made fans made of ultra light weight extensions. This allows us to apply 3-6 extensions per natural lash. My most popular service.

Mega Volume Lash Extensions: Full Set: $250 – 2.5 hours, Fill: $105, 2 hours

Mega Volume lashes are the fullest and fluffiest available. Using the finest and lightest lashes available allows us to create hand made fans using 10-20 extensions per natural lash. Full, blackout effect.

Lash Extension Q&A

Q: Will lash extensions damage my natural lashes?

            A: When applied and cared for correctly, no. Ensure you are choosing an experienced and well-educated lash artist and follow the aftercare extensions diligently. When applied correctly, extensions should never pull, hurt, or cause the natural lashes to fall out prematurely. Make sure you are cleansing your extensions daily, and brush through them regularly to keep them from tangling. Avoid rubbing your eyes and picking at your extensions to prevent causing any damage or discomfort.

Q: Why do I need to come for fills?

            A: We naturally lose anywhere from 2-5 natural lashes from each eye per day. We simply don’t notice the shedding as much when we aren’t wearing extensions. After 2-3 weeks, nearly half of the natural lashes will have shed and been replaced with new, re-grown healthy lashes. These are the lashes we need to refill at your fill. Filling your extensions every 2-3 weeks keeps them looking their best!

Q: Can I still wear eye makeup?

            A: Yes! That being said, you do need to be mindful that you will need to properly remove your eye makeup every day to keep your lash line clean and healthy, and that heavy makeup use can lead to a breakdown of the adhesive bonds. Also, some products like mascara or cream/liquid liner, can be difficult to properly remove without damaging your lashes. Waterproof makeup is not recommended.

Q: What are the lashes made of?

            A: If you have done any research about lash extensions, you have likely heard of “silk” “mink” “synthetic” “cashmere” or any number of words like this to describe lash extensions. In reality, all extensions are made of the same synthetic fiber called PBT, which is similar to the fibres used to create synthetic makeup brushes.  We use only the highest quality of lash extensions that can only be sold to licenced professionals.

Q: Can I shower or swim after my appointment?

            A: Yes. It is a common misconception that you need to wait 24 hours after application to get your lashes wet. In fact, the adhesive is fully cured when you leave your appointment and washing or rinsing your lashes immediately after application is an effective way to eliminate any potentially irritating residue.

Q: My lashes don’t look the same as my friend’s. Why?

            A: No two lash lines are the same. Even if we did the exact same shape and style on two different people, the results would not look 100% identical. Different bone structure, natural lash density, and what your natural lashes can handle will all determine the outcome.

Lash Lift and Tint – $80 – 1 hour

            An amazing service for people that don’t want the maintenance or dramatic look of lash extensions. We use a gentle perm-like solution to create a semi-permanent curl in the lashes. The lashes are then tinted to give the appearance of mascara. The tint usually lasts a couple weeks, but the lift can last up to 6-8 weeks.

Henna Brows – $80 – 1 hour

            Henna Brows are one of the latest beauty treatments taking the industry by storm! Brows will be carefully mapped out, and then a customized henna will be applied which will stain the skin for 1-2 weeks and the hair for 6-8 weeks. Tweezing and highlighting of the brows is included. A great option for clients considering permanent makeup as they can try out a fuller brow without the commitment of a tattoo.

Permanent Makeup

Microblading: Initial Appointment: $325, Perfecting Touch-Up: $75 – 2 hours

            Microblading is a tattooing technique in which a small handheld tool made of several tiny needles is used to add semi-permanent pigment to the skin. Microblading is typically used on eyebrows to create, enhance or reshape their appearance in terms of both shape and color. It deposits pigment into upper region of the skin, so it fades more rapidly than traditional tattooing techniques, which deposit pigment deeper. Lasts 1-2 years on average but will vary per person.

Combo Brows: Initial Appointment: $365, Perfecting Touch-Up: $95 – 2 hours

           Combo Brows consist of adding machine shading to microblading. Shading is buildable, so the final result is completely customizable. Perfect for mature or oily skin, as the results tend to last longer with less trauma to the skin. My absolute favorite brow treatment! Results are amazing regardless of the amount of natural hair a client has, and last 2-3 years on average.


Dermaplaning – $85 – 1 hour

Dermaplaning is a safe, effective and painless exfoliation procedure. Using a sterile scalpel, we will lightly scrape along your skin’s surface to remove vellus hair (peach fuzz), dirt, dead skin and impurities from the outermost layers of your skin. This will stimulate fresh skin cell development. This treatment includes cleansing and toning of the skin, as well as a wonderful facial mask customized to your individual skin care needs. The best part about dermaplaning are the immediate results! Dermaplaning actually provides many of the same benefits as a light chemical peel without any down time or post treatment peeling. Many first time clients say their skin has never felt so smooth before!


There are a lot of really great reasons to dermaplane your skin and there’s a good chance it may be the best method of exfoliation for you:

  • There are no chemicals involved. This means irritation is a lot less likely to occur.
  • Your perfectly smooth new skin enhances the benefits of concealer and improves the application of your makeup!
  • The benefits are immediate!
  • Dermaplaning promotes the growth of new skin cells by exfoliating and removing the old ones away.
  • Exfoliation helps your skincare products penetrate the skin and improves their results.
  • Dermaplaning removes excess fine hairs which are known for trapping the dirt, oil and dead skin cells in your pores that are the main cause of acne and blemishes.
  • Dermaplaning leaves your skin brighter, and healthier giving you that “baby smooth” look and feel.

Deep Pore Facial: $85 – 1 hour

  • A wonderful, relaxing, purifying facial. We will cleanse your skin (according to skin type/condition), then exfoliate, steam, preform extractions as needed, and you will receive a wonderful face and shoulder and massage before finishing up with a mask customized to your individual skin’s needs.
  • Recommended for: all skin types, especially congested and/or dehydrated skin
  • Benefits: relaxing, rejuvenates skin and opens and cleans blocked pores. Facial massage and steam can temporarily soften the appearance of fine lines and stimulate blood flow.  Helps to hydrate skin that is dehydrated form our dry Alberta weather.

High Frequency Facial: $105 – 1.5 hours

All the benefits of a Deep Pore Facial, but we add on a High Frequency treatment as well.

The high frequency facial machine provides a safe and gentle high frequency electrical current which, through thermal energy and heat as well as a high rate of oscillation, works to:

  • Increase collagen growth
  • Enhance blood flow and circulation
  • Reduce acne-causing bacteria
  • Increase elastin production
  • Exfoliate dead skin cells
  • Improve overall skin appearance and tone

High frequency can be used for multiple skin issues, including:


High frequency makes skin more receptive to topical acne treatments and destroys the bacteria that causes acne in the first place.

Fine Lines and Wrinkles

The high rate of oscillation increases blood flow and circulation to the area, renewing the skin cells and nourishing the surface. High frequency increases oxygen to the skin, improving the overall texture, tone, and glow. All of this promotes collagen stimulation and elastin production, providing a firmer and more youthful appearance.

Dark Circles and Undereye Puffiness

The oscillation produced by high frequency aids in lymphatic drainage and helps to evenly disperse excess fluid. This pulsating action increases blood circulation under the eyes and results in a reduction of dark circles and puffiness. This circulation rush has been proven to be very effective in reducing these common signs of tiredness and aging, providing a brighter and more youthful appearance.